An indie game marketing size guide for social media presence

Building an online presence for your game is a difficult and time consuming task. It’s challenging to build interesting content that will gather attention, but that’s just one part of it. There is a huge amount of work just to get your game’s store, Facebook, Twitter, etc. up and running, …

How to keep focus and motivation as an indie dev

Making games is hard. No matter the experience and size of the team, it is still a titanic endeavour that can easily go off track. The ever shifting demands of the market and the insecurity of commercialising a game add up to the danger of derailing. But what is perhaps …

Of Meercating, Meows and Feed Bach! A Heart. Papers. Border. long overdue update

Oh Lara, why the frak do you have a blog if you never update it?  Marketing – the art and science of letting people know about your stuff – is hard. Your voice needs to propagate everywhere it might land on an interested ear. Your message needs to be clear and …

Stuck

Making games is easy, anyone can do it. We really have to push Heart. Papers. Border. in Early Access as soon as possible, but the game’s loop is incomplete without a properly functioning blog and influence system, to the very least. We prioritised the blog because it is the most confusing feature …

On game releases and death bed wishes

There is a universal game development truth which lurks in what we all call milestones. The single, most terrifying milestone know to the gamedev man is The Release. A milestone, especially of The Release kind, means endless crunch, generously dedicated to polish stuff that otherwise was perfectly fine. Even if …

Random gamedev thoughts

Here’s me following my own advice: Hey #gamedev‘s, are you having troubles talking/ blogging/ tweeting about your game? Some inspiration: https://t.co/EhDb3oEWh7 #indiedev — Laura Bularca (@sarienn) March 8, 2017 Frankly, though, be honest&raw&really talk about what matters TO YOU. Help! Talk about what u wish u knew when u started. …

How to Greenlight – what we learned from getting Heart. Papers. Border. greenlit

Hi everyone! I’d like to talk to you about my mammoth. You see, deep down inside I know I am not REALLY a game developer, so obtaining an extraordinary success is crucial because it is the only way to ensure other people’s recognition and respect (especially in the video games industry). Of …

The Greenlight Chronicles for Heart. Papers. Border.

I’ve always wanted to make my own independent, crazy and never-before-heard-of games* and in the autumn of 2016, my dream got really real: my beloved husband got fired** and he decided he likes my obsessive “optimistic strategy game about travelling, freedom and changing the world” idea enough to pick up Unity and …

Gorgeous Heart. Papers. Border. art

Just in case you like to admire it! Also, I need to use my image urls =) 

Steam Direct and the Greenlight roller coaster

We are riding the Greenlight roller coaster with Heart. Papers. Border. and it is intense, it happens way faster than we hoped and we feel unprepared. I don’t think we could have ever be prepared for this, but thinking If Only scenarios is always seductive. However, Valve decided to pull the …